Have you noticed our pets are developing the same diseases that we humans are? Not too many years ago many of the chronic diseases were rarely mentioned among pets. It seems that with increased disease, the costs of veterinary care has also skyrocketed.
Keeping a pet healthy and well cared for has become a very expensive part of the household budget. That means that many animals will not get the care they really need because family budgets just don’t stretch far enough.
You have heard the phrase, “you are what you eat” and that applies to animals too. You can’t take a package of “dead” pet food and keep “life” in an animal.
Are You Getting What You Think You’re Buying?
Read a bag of a well-advertised brand of pet food and it makes you want to serve it for the family dinner: “Choice cuts of beef, plump whole chickens, fresh liver and grains, and all the wholesome nutrition your dog or cat will ever need.”
These images are promoted with big advertising dollars by the $11 billion per year U.S. pet food industry:
* Nestle makes Alpo, Fancy Feast, Friskies, Mighty Dog, and Ralston Purina.
* Heinz makes 9 Lives, Amore, Gravy Train, Kibbles-n-Bits, and … surprise! …. Nature’s Recipe.
* Colgate-Palmolive makes Science Diet.
* Procter & Gamble, one of the major companies attacked for their repetitive animal testing, makes Eukanuba and Iams.
* Mars makes Kal Kan, Mealtime, Pedigree, Sheba and Waltham’s.
Price is often an indicator of quality.
It’s impossible to sell a 40# bag of dog food for $11.95
when quality protein and grain would cost more than that
not even considering profit margins.